Business Data & Benchmarks · United States
Weight Loss Center Revenue Benchmark
A weight loss center sells structured programs, counseling, meal plans and products to people trying to lose weight, sometimes with medical supervision and prescription support. Program pricing, product sales, membership renewals and a customer who hopes not to need the service for long shape a trade built on results and reputation.
Average Weight Loss Center Revenue per Year 2022 Economic Census
The 2022 Economic Census counts every diet and weight reducing center with paid employees, from a single-location clinic to the branches of national programs, and publishes their combined annual receipts. Dividing that total by the number of centers gives the average annual revenue per employer establishment shown below.
≈$952,000 /year
Average annual gross revenue per employer establishment
2,506
Employer establishments in the United States, 2022
as published $2.4 billion
Combined annual gross revenue of employer establishments, 2022
How this is calculated: about $2.4 billion in combined annual receipts divided by 2,506 employer establishments works out to an average annual revenue of $952,000 per employer establishment.
Scope: Diet and Weight Reducing Centers, NAICS 812191. The category covers diet and weight reducing centers offering programs, counseling and related products. Fitness centers, medical clinics and dietitian offices are counted in separate categories. Classified separately in group 8121: 812111 Barber Shops; 812112 Beauty Salons; 812113 Nail salons, and 1 further code. Nothing outside that code is counted on this page.
Source US Census Bureau, 2022 Economic Census, Summary Statistics (ECNBASIC): ESTAB, RCPTOT and PAYANN by NAICS · Vintage 2022 Economic Census · Calculation BusinessNES · Accessed September 2026
Employer Establishments at Year Five Industry group
Personal care services, NAICS 8121, the 2018 starting count compared with the count of five-year-old establishments in 2023.
57.0%the year-five count as a share of the starting count
Across the 2014 to 2018 cohorts, five-year results ranged from 52.8 to 57.0 percent. This benchmark covers Personal care services, NAICS 8121, as a whole, and this category accounts for 2,506 of the 155,827 employer establishments in it. A count by age is not a survival rate, because the figures compare two headcounts rather than follow one set of businesses.
Payroll as a Share of Revenue Official data
Payroll divided by receipts, both as published for the same year.
| Measure | Value |
|---|---|
| Annual payroll share of receipts, United States | ≈15% |
Payroll share of receipts, Diet and Weight Reducing Centers, United States, 2022 Economic Census.
Approximately 15.0 percent of every revenue dollar goes to annual payroll, a small share because meal replacements, supplements and franchise systems carry much of the price while a small counseling staff runs the center.
Payroll here excludes benefits, employer taxes and owner compensation, and it excludes products, franchise royalties, marketing and any medical supervision bought from outside providers, which together make up much of what a center spends.
Business Scale and Ownership Structure Official data
How large the average establishment is, and whether the population is independent operators or multi-site companies.
| Measure | Value |
|---|---|
| Paid employees per employer establishment | 5.5 |
| Employer establishments per firm | 1.82 |
Scale and ownership, Diet and Weight Reducing Centers, United States, 2022 Economic Census.
The average establishment employed about 5.5 people, and the industry averaged 1.8 employer establishments per firm, which confirms that multi-establishment ownership exists in the published population without showing how establishments are distributed across firms. As an illustration, that headcount could be a few counselors and front desk staff at one center.
These are arithmetic industry averages. They state the size of the average establishment and show that multi-establishment ownership exists. They do not show the distribution of business sizes and they do not measure market concentration.
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Data Source Notice
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures above are from the 2022 Economic Census reference year, released by the Census Bureau in 2024 and 2025; markets have moved since.
Questions Worth Asking BusinessNES analysis
Weight Loss Center: what programs, products and medical models do to a center's average.
Before you rely on this benchmark
- Program fees or product sales? Some centers earn mainly from program enrollment and counseling, others from meal replacements and supplements sold week after week, and many combine both. The revenue mix decides margins and how dependent a center is on product pricing.
- Is there medical supervision? Centers offering prescription weight loss treatment under medical oversight bill differently, carry clinical staffing and face health regulations that a counseling-only program does not. The census counts both models in one category.
- Franchise or independent? National weight loss franchises bring brand, program design and product supply in exchange for fees and royalties, while independents build their own programs. Both models sit in this category, and royalties alter what an operator keeps from the same enrollment.
- How long do clients stay? A client who reaches a goal leaves, so a center must keep enrolling new members to hold revenue steady, and marketing cost per enrollment is a central number. Client turnover is invisible in an annual average.
- Which claims can a center make? Advertising rules on weight loss claims are enforced by federal and state regulators, so programs have to be careful about the results they promise. Compliance and the risk of complaints are costs outside a receipts figure.
- How does new medication change the market? Where prescription weight loss medications are available through clinics and telehealth services, a center's program competes with them for some of the same clients. Where a center stands on that change will matter more than any past year's receipts.
Sources and Methodology
Revenue, establishment counts, payroll, employment and firm counts on this page come from the 2022 Economic Census, Summary Statistics, published by the US Census Bureau. Averages and shares are BusinessNES calculations from those published totals, and each one names the two figures it divides.
The Census counts employer establishments, meaning each center with paid staff. Fitness centers, medical clinics and dietitian offices are counted in separate categories, and a coach working alone is not counted here.