Business Data & Benchmarks · United States
Self-Storage Facility Revenue Benchmark
A self-storage facility rents individual units, lockers, parking spaces and sometimes climate-controlled or vehicle storage to households and businesses on a month-to-month basis, and adds revenue from insurance, locks, packing supplies and late fees. It is a real estate business with a small counter, so occupancy, rental rates and the cost of the land and buildings decide the result.
Average Self-Storage Facility Revenue per Year 2022 Economic Census
The 2022 Economic Census counts every self-storage facility with paid employees and publishes their combined annual receipts. Dividing that total by the number of facilities gives the average annual revenue per employer establishment shown below.
≈$1,116,000 /year
Average annual gross revenue per employer establishment
18,465
Employer establishments in the United States, 2022
as published $20.6 billion
Combined annual gross revenue of employer establishments, 2022
How this is calculated: about $20.6 billion in combined annual receipts divided by 18,465 employer establishments works out to an average annual revenue of $1,116,000 per employer establishment.
Scope: Lessors of Miniwarehouses and Self-Storage Units, NAICS 531130. The category covers lessors of miniwarehouses and self-storage units renting space to households and businesses. General warehousing and moving companies are counted in separate categories. Classified separately in group 5311: 531110 Lessors of Residential Buildings and Dwellings; 531120 Lessors of Nonresidential Buildings (except Miniwarehouses); 531190 Lessors of Other Real Estate Property. Nothing outside that code is counted on this page.
Source US Census Bureau, 2022 Economic Census, Summary Statistics (ECNBASIC): ESTAB, RCPTOT and PAYANN by NAICS · Vintage 2022 Economic Census · Calculation BusinessNES · Accessed September 2026
Employer Establishments at Year Five Industry group
Lessors of Real Estate, NAICS 5311, the 2018 starting count compared with the count of five-year-old establishments in 2023.
52.4%the year-five count as a share of the starting count
Across the 2014 to 2018 cohorts, five-year results ranged from 52.4 to 57.8 percent. This benchmark covers Lessors of Real Estate, NAICS 5311, as a whole, and this category accounts for 18,465 of the 141,028 employer establishments in it. A count by age is not a survival rate, because the figures compare two headcounts rather than follow one set of businesses.
Payroll as a Share of Revenue Official data
Payroll divided by receipts, both as published for the same year.
| Measure | Value |
|---|---|
| Annual payroll share of receipts, United States | ≈8% |
Payroll share of receipts, Lessors of Miniwarehouses and Self-Storage Units, United States, 2022 Economic Census.
Approximately 8.0 percent of every revenue dollar goes to annual payroll, a small share because a facility is a property that rents space, and a manager with part-time help can run hundreds of units with automated gates and online rentals.
Payroll here excludes benefits, employer taxes and owner compensation, and it excludes the mortgage, property taxes, insurance and maintenance of the buildings and land, which are the true costs of the business.
Business Scale and Ownership Structure Official data
How large the average establishment is, and whether the population is independent operators or multi-site companies.
| Measure | Value |
|---|---|
| Paid employees per employer establishment | 2.6 |
| Employer establishments per firm | 2.06 |
Scale and ownership, Lessors of Miniwarehouses and Self-Storage Units, United States, 2022 Economic Census.
The average establishment employed about 2.6 people, and the industry counted 2.1 employer establishments per firm. A facility of that size is run by a manager and a part-time assistant, and the establishments per firm figure shows a trade in which multi-facility operators, from regional owners to national chains, account for a large part of the category.
These are arithmetic industry averages. They state the size of the average establishment and show that multi-establishment ownership exists. They do not show the distribution of business sizes and they do not measure market concentration.
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Data Source Notice
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures above are from the 2022 Economic Census reference year, released by the Census Bureau in 2024 and 2025; markets have moved since.
Questions Worth Asking BusinessNES analysis
Self-Storage Facility: what a property business's revenue leaves out.
Before you rely on this benchmark
- What is the occupancy? Revenue follows occupied units multiplied by rental rates, and a facility in lease-up can run at low occupancy for years while a mature one sits near full. The census reports receipts, not occupancy, so the average blends both stages.
- How are rents managed? Operators commonly offer low move-in rates and raise them for existing tenants over time, so the rate on the sign and the average rate paid differ. Revenue management decides what a full facility earns.
- Chain or independent owner? National chains with online rental systems and dynamic pricing share this category with independent owners running a single site, and their scale, financing and marketing differ. The average blends chain-operated and independent facilities and does not reveal the ownership mix behind the figure.
- Who owns the real estate? The land and buildings are the business, and whether they are owned outright, mortgaged or leased sets the fixed cost that occupancy must cover. Property economics decide the result, and none of them appear in this table.
- Which markets are overbuilt? Storage supply per household varies widely by metro, and new development can push rates down across a market for years. A facility's local supply picture matters more than the national figure.
- What ancillary revenue is there? Tenant insurance programs, lock and box sales, truck rental and late fees add revenue with little cost, and some operators earn a meaningful share this way. The census counts those receipts alongside rent.
Sources and Methodology
Revenue, establishment counts, payroll, employment and firm counts on this page come from the 2022 Economic Census, Summary Statistics, published by the US Census Bureau. Averages and shares are BusinessNES calculations from those published totals, and each one names the two figures it divides.
The Census counts employer establishments, meaning each facility with paid staff. An unstaffed facility run remotely by its owner is not counted, and general warehousing and moving companies are counted in separate categories.