In this article we have prepared top 30 the most profitable things to sell on Facebook Marketplace in 2023. Our list was compiled based on our calculations and data from Google Trends, as well as analysis of Facebook Marketplace and the most frequently purchased products there.
When reading this article, remember that the following product categories are very profitable, however, in order to sell products to as many customers as possible, it is necessary to present these products on Facebook Marketplace in a sufficiently attractive way. The products sold must be adequately well described, their photos must be of good quality, and sales offers must be placed in many Facebook groups.
BEST THINGS TO SELL ON FACEBOOK MARKETPLACE
1. APPAREL
Clothing is one of the best selling products on the Internet, including on Facebook. Many people like to buy them on the Internet, provided that they can see them in detail in the pictures. Besides, for many buyers it is very important to know the exact size and description of the clothes.
2. YOUR OLD CLOTHES & OLD THINGS FROM YOUR HOME
There are 300,000 items in the average American home and very many of them are unnecessary and not used for anything (LA Times). Moreover average American throws away 81 pounds of clothing per year (HuffPost). Your friends, family and neighbors certainly have a lot of unnecessary things at home too. You could make a list of them and put them all up for sale and then share the profits with the owners of these things.
3. HEALTH PRODUCTS
Health and a healthy lifestyle is an increasingly popular field in business. People are keen to follow healthy lifestyle brands because they want to be more healthy. If they will see products that will allow them to live healthier, many of them will want to buy them. High quality and trustworthy products of this kind are undoubtedly one of the best things to sell on Facebook Marketplace.
4. HOME DECOR
Many people on the Internet are looking for inspiring interior styles designs and decorations. Show your decorations as an valuable element of interior design so that the recipients of your posts also want to have them. Examples of such products are: mirrors, hang plates, photo frames, decorative shelves and various other decorations.
5. SUNGLASSES, WATCHES & ACCESSORIES
A whole bunch of people use Facebook to look for inspiration on how to dress, what to buy and what to take when going to a restaurant, party or meeting. Therefore, the ideal idea is to sell various accessories, especially in the field of fashion and clothing. Products such as sunglasses are an example of evergreen goods that will always be in demand.
6. INTERESTING PRODUCTS BOUGHT AT GARAGE SALES
Many people are looking for unique items on Facebook Marketplace that are difficult to get in normal stores, for example old, long time unused items, spare parts for cars or electronic devices, or old books. Other examples of such things can be old barbie dolls, legos and unique old toys. Also old unique products like old telephones (old Nokia etc.) paintings, furnitures. Just because something seems seemingly useless to you does not mean it has no value for others.
7. BEAUTY PRODUCTS & MAKE UP ACCESSORIES
Examples of such products are: hair care products, creams, perfumes. Beauty is generally a huge niche on Facebook Marketplace and one of the things that people want to buy online above all. They want to be more beautiful get the best products and gain experience, knowledge and advice from those who look the most beautiful. Alaso a whole bunch of women are looking for advice and inspiration what makeup to choose and how to look better. Makeup products that give the best results will certainly be easy to sell, provided you offer high-quality photos of them and of their results.
8. FITNESS PRODUCTS
Many people on Facebook look for motivation and encouragement to sport as well as advice what equipment and clothes to choose. There is a lot of competition in this niche, but there is still a lot of space for new ideas and creative marketing strategies.
9. GADGETS
Facebook is a good place to show people new gadgets and items that will be useful to them. You can sell such gadgets not only on sales groups and marketplace, but you can also promote them using Facebook Ads. Examples of such gadgets are: phone video stabilizer, very loud and durable bluetooth speaker, or full face snorkel mask. You can buy them e.g. by clicking on the links above from Amazon, and then resell them more expensive.
10. GIFTS
Many people love to buy gifts and small presents, provided they are attractive, cool and at a good price. This also applies to gifts which are one of the best examples of things to sell on Facebook. A good idea can be various gifts and items ideal for giving them to our loved ones e.g. gifts related to some hobby, gifts that make life easier or ones useful on a daily basis.
Read also: Best Things to Sell in a Gift Shop – 30 TOP Selling Items
11. ART
Art requires to be displayed so that it can reach the eyes of many people. Just as art is presented with proper care on the walls in museums, same art on Facebook presented in the right way will attract attention, including the attention of those who want to buy it.
12. SERVICES (LIKE A HAIRDRESSING OR DANCE CLASSES)
There are many services that are easier to sell when potential customers see their visual effects on the photos on Facebook. Some of their examples are graphic design, tutoring, data analysing or business plan consulting and advisory.
Read also: 100 Best Services to Sell Online – List of Ideas & Examples
13. SHOES
Shoes that are one of the most important elements of clothing always attract the eyes of many people. People like to browse different types and models of shoes in search of the ones that will suit them most. Many people who find their perfect shoes will be happy to buy them from you directly, or order them online after looking at their size and description in detail.
14. PRODUCTS RELATED TO A SPECIFIC HOBBY
There are so many different hobbies, niches and passions. Each of these hobbies has many huge fans who are willing to pay a lot to add to their collection a new item valuable for themselves. An example of selling such goods related to a specific hobby may be the sale of accessories for computer game fans, hunters, preppers, or for people who love football.
15. TRENDY PRODUCTS FOR TEENAGERS
Teenagers love Facebook and spend a lot of time on it. If you know what products, gadgets, toys, services or accessories are currently popular among teenagers, then you have a very good chance of succeeding with your business on Facebook Marketplace. A good example of such a thing can be this screen magnifier (Amazon link) for smartphone.
16. ORNAMENTS
Decorations such as ornaments can have a lot of uses, but most importantly – they look nice so they will look good on Instagram. Many people need them to decorate the interiors of houses, gardens, offices and for many other purposes.
17. JEWELRY
Jewelry is the perfect type of product to sell on Facebook Marketplace. Jewelry whose photos will attract the attention of recipients has a chance to find many customers there. You can sell different types of jewelry: handmade, made of metal and precious stones, and even cheap but nice jewelry.
18. ELECTRONICS
Attractively presented electronic equipment has a chance to significantly increase the number of customers. Because technological development is getting faster, this niche is and will be very valuable, especially if we will give it a unique, attractive character and appearance.
19. PHONE ACCESSORIES
A whole bunch of people need phone accessories. Things like new cases, awesome bluetooth headphones, charging cables, pop sockets (Amazon links) and much more can be perfect for a profitable sales business on Facebook.
20. 3D-PRINTED PRODUCTS
3D printers create the possibility of easily producing various amazing items. Companies producing such items can successfully advertise and sell their products on Facebook.
21. BABY PRODUCTS CLOTHES AND TOYS
Moms like to choose the best for their children. Many of them use Facebook and if they see attractive and valuable products there, they are very likely to buy them.
22. TRAVELING ACCESSORIES
One of the most popular topics on social media is travel. People love to explore new places and see the world. Facebook Marketplace together with Facebook pages dedicated to traveling are ideal for promoting and selling travel accessories such as backpacks, shoes, travel agency offers and sunscreen creams.
23. WOODEN CRAFTS AND FURNITURE
Furniture and crafts made of wood often look amazing and eye-catching. Many creators of such products, however, find it not easy to attract many customers, because it is often difficult to break through the competition ads. Facebook Marketplace and Facebook’s groups are undoubtedly a great place to stand out and show one’s wooden crafts to many people. If they are presented in an attractive way and the profile advertising such products looks interesting, it should encourage many people to buy them.
24. SWEETS AND BAKED GOODS
More and more food is sold and advertised on the internet. If you will use a little imagination, you can sell and promote the snacks and sweets you sell, using Facebook and social media. You just have to do it in a suitably attractive and eye-friendly way.
25. HANDMADE NATURAL SOAP OR CANDLES
Facebook is even suitable for selling soap and candles. The prerequisite for success are attractive photos, interesting descriptions, creative ideas, and regular publication of new photos and posts.
26. PET ACCESSORIES
Animal lovers are keen to buy their favourite ones nice gifts if they seem attractive and at the right price. Offer a wide range of such products on Facebook Marketplace and additionally create a Facebook page with your products, and you will certainly reach many customers.
Read also: TOP 50 Best Ways to Get New Customers
27. PLUS SIZE CLOTHING AND SHAPEWEAR
The demand for plus size clothes and shapewear has increased significantly in recent years. Skillfully promoted this type of products on Facebook will find many buyers willing to get them.
28. COOKING ACCESSORIES
One of the most common categories on Internet is food, cooking and cuisine. Just properly fit into this category and certainly many cooking fans will see your products. Kitchen utensils, knives, mechanical equipment, mixing bowls, vegetable peelers, etc. are one of the best things to sell on Facebook Marketplace.
29. BAGS AND BACKPACKS
Another big niche. No matter how many stores and pages selling backpacks and bags there are – as long as humanity exists, we will need bags and backpacks. A diligent salesman will certainly be able to reach many customers and earn a lot of money on it.
30. ORGANIC NATURAL PRODUCTS
In the 21st century, many people fell in love with a healthy and natural lifestyle. Healthy and natural foods, drinks, as well as cosmetics, accessories and other items are increasingly appreciated.
Read also: TOP 20 Unique Ideas for a Business to Start in Wisconsin
31. FOOD
Good-looking food can arouse appetite and attract new customers. Facebook may not only be very good at attracting customers to restaurants, but it can also be a great place to promote food delivery. If you promote it properly and approach it creatively, then food can be one of the most profitable things to sell on Facebook Marketplace.
TIPS HOW TO SELL ON FACEBOOK
- A big advantage of Facebook Marketplace is that you do not have to pay extra for shipping. If you sell locally, customers can come to the address of your choice and pick up the product they buy cheaper.
- Facebook Marketplace enables instant transactions thanks to Facebook Pay. The big advantage is that such transactions are free of charge and there are no fees for sold items.
- The basis for reaching a large number of new customers on Facebook is your effective activity and publishing many high-quality posts with your products.
- The key to success is to find a good niche, especially one where you won’t have much competition.
- Visually attractive products whose value boils down to an amazing look are products perfect for selling on Facebook.
- It is important to know Facebook policy before selling and promoting your products there. By breaking the rules you can easily lose your account. Make sure to know Facebook’s Merchant agreement and Commerce policies.
- Showing human face increases the popularity of posts.
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