If you think about starting your business, getting acquainted with business definition might be really useful. The definition of the word “business” contains the essence of knowledge about what good business is.
Etymologically, the word business derives from “busy” – occupied, active.
In the social dimension, being a “busy” business-man may mean involvement in the organization of the process of producing goods or services for commercial purposes.
As we read in Merriam-Webster Dictionary
a : a usually commercial or mercantile activity engaged in as a means of livelihood : trade, line
- in the restaurant business
b : a commercial or sometimes an industrial enterprise; also : such enterprises
- thebusiness district
c : dealings or transactions especially of an economic nature : patronage
- took their business elsewhere
So we can derive from business’ definition not only knowledge about what business is, but also we can learn what is good business about.
Good business = being busy with something that generates a lot of money. (Big income and little time spent on it. )

On the other hand some specific kinds of businesses need time to build brand. But building brand is necessary strategy for business to survive only when there is big competition in that business’ niche.
Real good ideas for business create their own niche and do not need as long time to build brand, because they are the only one brand in niche, because their brand from the very beginning is the niche.

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